Monday, November 13, 2006

Fall 2006 Newsletter


In the fall 2006 print newsletter (Issue 6), I wrote about the following items:
  1. Clever Clasp
  2. Hercules Hook
  3. Flat-Fold Colander
  4. Quik Brite
I also interviewed positioning and naming expert (and personal friend) Steve Rivkin.

Click here to read the archived report.

Tuesday, August 29, 2006

Summer 2006 Newsletter


In the enLIGHTening summer 2006 print newsletter (Issue 5), I wrote about the following items:
  1. MicroTouch Magic
  2. Stick-Up Bulb
  3. Stick 'N Click
  4. Finishing Touch Lumina
I also wrote about the summer's hottest item, Auto Cool, and praised the rebirth of DTR as ARM. Then I gave my predictions for hot sellers in the upcoming holiday season, declaring MXZ Saw, Vidalia Chop Wizard and One Touch Can Opener to be future winners.

Click here to read the archived report.

Wednesday, May 31, 2006

Spring 2006 Newsletter


In the spring of 2006 print newsletter (Issue 4), I wrote about the following items:
  1. Dryer Balls
  2. LumaTweeze
  3. Grease Bullet
  4. Shed Ender
I also criticized diet pill marketers and interviewed Seth Godin, who had just published the book "Purple Cow."

Click here to read the archived report.

Monday, February 27, 2006

Winter 2006 Newsletter


In the winter 2006 print newsletter (Issue 3), I wrote about the following items:
  1. Dual Drill
  2. Spin Spa
  3. Pasta Express
  4. Doggy Steps
I also gave my Top 10 items of 2005. No. 1 was Smart Spin.

Finally, I reviewed three items that didn't quite make it, and talked about why. They were: Triple Charger, Magna Watch and Bling It On!

Click here to read the archived report.